{"product_id":"soner-tank-watch","title":"The Söner Tank Watch\u003c\/br\u003ePre-order","description":"\u003cp\u003e\u003cem\u003e\u003cstrong\u003e\"It’s not a copy of the past. It’s an evolution of the form.\"\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cstrong\u003e\/Freddie\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eThis is the beginning of a new chapter for Söner, the creation of our first ever classic \u003cstrong\u003eTank Watch\u003c\/strong\u003e. A watch born from proportion, angles, and precision.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eA watch that unites 1920s Art Deco elegance, the clean lines of modern Swedish design, and the precision of Swiss heritage.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch3\u003eBuilt like a watch. Inspired by a war machine\u003c\/h3\u003e\n\u003cp\u003eLook closely and you begin to see the details. The \u003cstrong\u003ebaton hands\u003c\/strong\u003e are broad, solid and sharply defined, resembling the silhouette of tank cannons. At exactly \u003cstrong\u003e12 o’clock\u003c\/strong\u003e, their alignment creates an especially striking impression: two black barrels pointing toward the top of the dial, like the twin guns of an armoured machine ready for action.\u003c\/p\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eThen there is the \u003cstrong\u003ecase\u003c\/strong\u003e.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eIts distinctive construction takes inspiration from the \u003cstrong\u003ecaterpillar tracks of a tank\u003c\/strong\u003e. The brancards (vertical parallel case flanks) is deliberately rounded on the top and flat at the bottom, creating a visual profile reminiscent of the individual sections of a tank track. This gives SÖNER Tank a more mechanical, robust presence and strengthens the resemblance to the real engineering of an armoured vehicle.\u003c\/p\u003e\n\u003cp\u003eAt the heart of the design is a detail you almost don't notice at first: the \u003cstrong\u003ehidden crown\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eBy concealing the crown within the case architecture, SÖNER Tank preserves an unusually clean and symmetrical silhouette. Nothing interrupts the armour-like geometry. From the front, the case becomes a single, disciplined form, much like the uninterrupted surfaces of an armoured vehicle.\u003c\/p\u003e\n\u003cp\u003eAnd finally, the \u003cstrong\u003e\"gun turret\".\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eraised upper structures\u003c\/strong\u003e draw inspiration from the gun turret of a tank. They frame the watch from above, giving the case its distinctive vertical architecture and completing the connection between the watch and the machine that inspired it.\u003c\/p\u003e\n\u003cp\u003eWhere the classic Tank draws its character more from elegance, architecture and Art Deco restraint, \u003cstrong\u003eSÖNER Tank looks toward steel, armour, machinery and military engineering\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSÖNER Tank.\u003cbr\u003eWear the difference.\u003c\/strong\u003e\u003c\/p\u003e\n\u003chr\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eThe Launch\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eThe Söner Classic Tank\u003cstrong\u003e is now open for pre-order.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOn this page, you have two options.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e1. You can secure one of the very first pieces ever produced and lock in the lowest price this model will be offered at. Note! \u003cstrong\u003e\u003cem\u003eYou will be asked to chose dial color and straps in November of 2026! \u003c\/em\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e2. You can join the VIP list to follow the project closely and receive priority access ahead of the public release, including an invitation to an exclusive pre-launch event.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe official launch is scheduled for October 2026. Delivery timing makes it an ideal piece for a Christmas present, whether for yourself or a loved one.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIf you want to be among the first, pre-order now or sign up below. You will receive ongoing project updates, new episode releases, and all launch details as they are announced.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\/Freddie Palmgren\u003cbr\u003eFounder \u0026amp; CEO\u003cbr\u003e\u003cbr\u003e\u003ca href=\"mailto:info@sonerwatches.com\"\u003e\u003cstrong\u003einfo@sonerwatches.com\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Söner Watches","offers":[{"title":"Default Title","offer_id":52200402878803,"sku":null,"price":807.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1429\/8644\/files\/Soner_Roman_white_dial_-_Baton_hands.png?v=1786293327","url":"https:\/\/sonerwatches.com\/en-it\/products\/soner-tank-watch","provider":"The Rectangular Watch Brand | Söner Watches","version":"1.0","type":"link"}