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The Most Customer Focused Watch Brand In The World

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A FUSION BETWEEN PAST AND PRESENT

At a time when the majority of watches conform to a round or roundish design, we are proud to present a game-changing alternative.

Legacy Empire - square watch in vintage design

The Legacy Paramount watch is a masterful blend of historical and contemporary watchmaking, drawing inspiration from the iconic art deco era of the 1920s and 30s.


The design of this timepiece is inspired by the world-renowned art deco skyscrapers, the Empire State Building and the Chrysler Building in New York City.


It is said that Walter Chrysler and John Jakob Raskob engaged in a competition to see who could build the tallest skyscraper, and while the Empire State Building emerged victorious in 1931, the Legacy Paramount watch brings together the best of both buildings to create a unique and timeless piece.

SAVE $30

5.0


3-in-1 BUNDLE

  • 1 Legacy Paramount watch 1 extra strap of your choice

  • 12 months extended warranty




Free shipping Worldwide

SAVE $90

5.0


4-in-1 BUNDLE

  • 2 Legacy Paramount watches with straps of your choice

  • 2x12 months extended warranty




Free shipping Worldwide

SAVE $120

5.0


6-in-1 BUNDLE

  • 1 Legacy Paramount watch with a light brown leather strap

  • 1 Legacy Paramount watch with a stainless steel mesh strap

  • 2 extra straps of your choice

  • 2x12 months extended warranty

Free shipping Worldwide


"Grate Piece!

A beautiful perfect blend of traditional design and modern aesthetic. A very good quality all around and comfortable to wear. Strong focus on customer and fast delivery!"

/Olaf M


"Exactly what I ordered!

This watch is exactly what I ordered. I have often found that when you order something on line what you receive is not exactly what you thought you were to receive but this watch is beautiful and high quality. I am very pleased!"

/Robert Higginbotham


"Elegance and Class!

As a watch collector I never thought I could be as impressed as I was when I open the box for my new watch. I am beyond happy with this beautiful piece. Thank you so very much!"

/Brad Case

3 Things We Will

Never Compromise On


DESIGN

We will never design a round watch!


We offer rectangular, high-quality, one-of-a-kind everyday timepieces for both men and women.


VERSATILITY

Your Legacy Paramount watch will look stylish in any situation, from sports to fine dining.


A watch that looks great with a suit or swimsuit is one you can wear every day.


DURABILITY

Durability is an important feature for us.


We are using high-quality surgical steel and sapphire glass, both of which are extremely durable and scratch resistant.

Upgrade Your Wrist with...

#1: Premium Japanese Movement

Citizen's cal. 2035, a trusted and reliable movement known for its 3-year battery life and precision.


#2: Warranty & Satisfaction Guarantee

Enjoy your Legacy Paramount with confidence - it's backed by a 24-month factory warranty and a 30-day satisfaction guarantee. If you're not happy, let us know within 30 days for a full refund.

#3: High Quality Surgical Steel Case

The Legacy Paramount boasts a stainless steel (surgical steel) case for ultimate quality and performance. Surgical steel offers superior corrosion resistance and is used in biomedical applications.


#4: Perfect Fit & Size

This 45mm square watch fits comfortably on any wrist with its arched back and discreet 11mm thickness.


#5: Scratch Resistant Sapphire Glass

The Legacy Paramount features a single domed sapphire glass, the second hardest natural material after diamond, for a clear and scratch-resistant window to time.


#6: Antireflective Coating

The Legacy Paramount boasts 5 layers of anti-reflective (AR) coating, minimizing glare and reflections for unparalleled visibility. A unique feature for its price range.


#7: Water Resistant To (50 m / 164 ft)

The Legacy Paramount is a durable timepiece with 5atm water resistance, making it suitable for snorkeling. No need to worry about leaks or condensation.


#8: Luminous Hands And Indices

The Legacy Paramount features luminescent hands and markers, making it easy to read in low light. Using Swiss C3 Super-LumiNova® pigment, a highly durable, temperature-resistant and environmentally-friendly choice of the Swiss watch industry.


#9: Straps That Add Versatility

Choose between a sleek Milanese steel bracelet with easy two-lock adjustment or a premium calfskin leather strap with a secure butterfly clasp. Both have Quick Release for easy strap interchange. Enjoy easy wear, security, and refined style with our straps.


Some of the benefits with a butterfly clasp include:

  1. It's easy to open and close

  2. The clasp provides a secure fit

  3. The butterfly clasp has an aesthetic and refined appearance

  4. The clasp is much more gentle on the leather which increases the lifespan of the strap significantly.


For All Men & Women

"Delighted, insanely stylish and minimalistic! A favorite that stands out in watch collection."


- Nicklas K

People From USA

Love Our Watches

"Happy is an understatement

Beautiful watch. Good value."


/James Harrison

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"Design, design, design. Söner design tops the watch community… beautiful."


/Richard Fuisz

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"Very distinguished look, perfect to wear in formal occasion but also for everyday use."


/Lorenzo

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"Beautiful watch. Really well finished at an affordable price. Great service and communication. Highly recommended."


/Peter W

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"Classic, beautiful and elegant masterpieces. As a watches collector, I'm now a proud owner of 2 and can't stop to wearing them. Customer service is beyond expectations. Highly recommended!"


/Gianni Colombi

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"Elegant and aesthetically pleasing. A watch to look at even when you know the time, superb. First class service and well priced."


/RSS

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100% Money Back Guarantee

Enjoy your Legacy Paramount with confidence - it's backed by a 24-month factory warranty and a 30-day satisfaction guarantee. If you're not happy, let us know within 30 days for a full refund.


24 MO. WARRANTY COVERAGE


  1. Physical card: Your warranty card will be shipped together with your watch.

  2. Repair or replacement guarantee: We will either repair or replace your watch at no cost.

  3. Hassle-free service: ‘No Questions Asked’ policy, zero-paperwork claims process.

  4. Easy to request service: Simply contact us at info@sonerbysweden.com.

Limited Time Offers!

SAVE UP TO $120

SAVE $30

5.0


3-in-1 BUNDLE

  • 1 Legacy Paramount watch 1 extra strap of your choice

  • 12 months extended warranty




Free shipping Worldwide

SAVE $90

5.0


4-in-1 BUNDLE

  • 2 Legacy Paramount watches with straps of your choice

  • 2x12 months extended warranty




Free shipping Worldwide

SAVE $120

5.0


6-in-1 BUNDLE

  • 1 Legacy Paramount watch with a light brown leather strap

  • 1 Legacy Paramount watch with a stainless steel mesh strap

  • 2 extra straps of your choice

  • 2x12 months extended warranty

Free shipping Worldwide

"The best watch I have had, I have used it both for everyday life and at finer events!"


- Jonatan Berggren

The Name

And Vision Statement

THE NAME SÖNER

SÖNER, meaning "sons" in Swedish, was founded by Freddie Palmgren in response to the monotony of round-shaped watches.


The brand symbolizes the strong bond between Freddie and his sons, William and Widar, showcased through the intertwined S and W in the logo and the three dots representing Freddie and his sons. SÖNER embodies family heritage and the concept of a timepiece to be treasured for generations.


VISION STATEMENT

At a time when the majority of watches available in the market conform to a round or roundish design, we are proud to present a game-changing alternative. Our offering stands out with its distinctive, non-traditional square design and sets itself apart with a bold, 98% deviation from the norm.


We invite you to explore our collection and find the perfect square watch that reflects your personal style. Join us in defying the norm and make a statement with your Söner watch.

24/7 Customer Service

At SÖNER, we are committed to providing the best possible customer experience. That's why we offer 24/7 customer service, ensuring that you can reach out to us anytime you need assistance or have a question.


You can contact us through our email at info@sonerbysweden, or give us a call at +46 31 25 07 07. You can also message us through messenger, and one of our friendly team members will be happy to help.


Our goal is to be the most customer-oriented watch brand in the world, and we take pride in going the extra mile to make sure our customers are satisfied.


/Freddie Palmgren

CEO and Founder


Frequently Asked Questions

Average shipping time to US?

All of our products are shipped via the Swedish Postal Service.


The package is insured, and you must present identification to receive it.


The average shipping time to the United States is 5-7 days.

Return policy?

We want you to feel 100% comfortable in your purchase, so your order is covered in-full by our 100% MONEY BACK guarantee.


If you aren’t happy with any product you buy from us, let us know within 30 days of purchase by contacting us at info@sonerbysweden.com.


We’ll confirm your order, then provide you instructions to return your product to us, new, used, or broken. Once we receive it, we’ll give you a 100% refund. It’s that simple!

Warranty conditions?

We leave two (2) years factory warranty.

The warranty comes in the form of a warranty plastic warranty card.

Environmental friendliness?

All our watches comply to the two European directives 2006/66EC and RoHS


THE BATTERY DIRECTIVE 2006/66/EC

The European "Battery Directive" 2006/66/EC of 2006, concerns batteries and accumulators as well as used batteries and accumulators. The directive applies to all batteries on the EU market. In addition, it contains minimum rules for the proper collection and recycling of all batteries.


All our Miyota movements are pre-assembled with original Sony, Maxell or Matsushita batteries to ensure the quality of our quartz watches.

 

RoHS DIRECTIVE

RoHS stands for "Restriction of Hazardous Substances", a 2006 Directive of the European Union. It limits the use of the following six substances:

- Lead

- Mercury

-Cadmium

- Hexavalent chromium (Cr6+)

- Polybrominated biphenyls (PBB)

- Polybrominated diphenyl ethers (PBDE)

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