When you are shopping for a good quality rectangular watch, options are more limited, and sometimes you get stuck between very expensive or very unatractive options.
Then comes soner with an excellent product, original and fairly priced for what you get.
I just got mine and I must say I loved it.

Really chic dress watch bracelet, I paired this with a Farer Lissom 38mm dress watch and it looks fabulous. The low profile bracelet sits really well next to a slim profile dress watch. Highly recommended.

I bought a pair of Soner watches (Nostalgia Monaco and Amorous Vienna) on metal bracelets and accompanying leather straps. Very pleased with both watches on metal bracelets (polished silver and brushed gold). But I erroneously ordered over-sized leather straps though. Freddie kindly offered to ship me complementary smaller-size straps. First FedEx shipment is still held up in Memphis, Tennessee by US Customs (I reside in Canada, so why the delay?) for over a month now. So, he kindly re-shipped a second pair which I finally received today. Such great and friendly customer service! Also suggested Freddie to explore offering a moon phase version of the Soner watches. Would be very interested to get one again. All the luck to Freddie and Soner!

Finally, a watch company that really understands rectangle watches and not just add them to their line of watches as an afterthought. I was looking for a red dial rectangle watch to add to my collection and found these are few and far between. Unfortunately, the JLC Red Reverso was a wee bit out of my price range, as I would guess is the same for a lot of people.

Soner really nailed this watch. It is the perfect size, beautiful and wears like a dream. I purchased their quartz version since I was specifically looking for a lightweight watch that I did not have to worry about setting the time over and over. I currently own 57 watches from Casio to AP, so I can only rotate them every so often.

I cannot say enough about the quality, finishing and wearability of this watch and can only imagine these attributes run throughout their entire line. If anyone is looking for a rectangle style watch, they are doing themselves a disservice by not looking and comparing the quality, selection and price to Soner watches. This really should be the first and last place you will look for this style watch.

My dad had a Cartier Tank, received as a gift after WWII. It was never recovered after being left with a jeweler for a repair.
I bought an Amorous self wind in gold with a gold metal band for each of us and we both love them, excellent quality, fit and appearance. They only have one problem; the date window is so small neither of us can read it!

This is my second purchase. There will be a third. I receive many compliments, business and social. The design is even more beautiful in person, quality is far under-priced. Just buy one and see for yourself once you have it on your wrist!

I've been looking a long time for a self-winding rectangular watch that is super elegant and well-made AND reasonably-priced. I made my initial search about a year ago and wasn't completely satisfied. Then recently I tried again and I found the Soner brand. Wow. This is exactly what I wanted. Not only is your product super high-quality but your customer service cannot be beat. I am really proud to wear your beautiful watch. Thank you.

Wspaniały zegarek
Wybraliśmy model Milano z Sellita i jest to naprawdę piękny zegarek, wykończenie i materiały są najwyższej jakości, a design emanuje klasą. Jesteśmy bardzo zadowoleni z zakupu. Dziękujemy za Twoją pracę, Freddie.

Slim and very comfortable to wear, both with the leather strap and the mesh. Keeps good time. Looks really good. I'm especially fond of the mesh. In total punches above its cost!

My husband and i each bought ourselves a Watch from Söner. I bought the Nostalgia Paris and the look is very elegant and classy. It fits my wrist perfectly! Thank you Freddie for the great support and for the beautiful leather case for the Watch with my name on it, Love it !

The finish of the Momentum Harlingen is excellent and the black sunburst dial looks divine. The second hand has a nice design and sweeps smoothly with the Miyota movement. You get a lot of watch for the money.

The strap looks fantastic on my Momentum Harlingen Automatic watch. The dark brown and black alligator pattern and the stainless steel mesh strap also look great with the watch. The simple quick-change system makes it possible.
Highly recommended!

It was well worth the price. It has a solid feel to it and I think I made a good purchase. Thank you very much.

Great piece, value for money, and very classy watch!

Great watch. Looks very classy. Lived up to my expectations