THE RECTANGULAR WATCH BRAND

WE SELL DESTINCTION

DISCOVER SÖNER

WE DO PREMIUM
RECTANGULAR WATCHES

The world’s only watch brand dedicated to rectangular watches.

One idea: Defy the round norm
One promise: Only rectangular watches
One trust: 10-year warranty

0.6%

Perfection

Only 0.6% of our watches are returned, with the majority attributed to sizing concerns. This underscores our dedication to quality and precision.

Testimonials

2%

DISRUPTIVE

2% of all watches on the market are square or rectangular. We are the only brand in the world dedicated to rectangular analog watches.

Our Story

4.93

TRUST

With a 4.93 out of 5 rating, our customers love the design, quality, and service we deliver. Making every watch a piece they’re proud to wear.

Testimonials

Voci dei clienti

ALTRE RECENSIONI
A rectangular gold wristwatch with a black leather strap. The watch face is black with simple gold hour markers and hands.

Antonio M.

Recensione di Nostalgia Monaco

Se stai cercando un orologio rettangolare elegante e raffinato, non cercare oltre, questo orologio è per te. È realizzato con materiali di qualità, ha la dimensione perfetta e si adatta molto comodamente al polso. Lo consiglio vivamente, un classico senza tempo.

A sleek silver wristwatch with a rectangular face and a metal band. The watch features minimalistic hour markers, two hands, and the words Soner and Nostalgia on the white face.

Jesús-María H.y.G.

Bellissimo pezzo unisex e servizio superbo!

Ho avuto il privilegio assoluto di acquistare un pezzo Söner e, nel processo, incontrare il fondatore e proprietario del marchio Freddie. L'orologio è eccellente. Qualità di costruzione superba per il prezzo. Un orologio molto elegante ma versatile e indossabile.

A rectangular watch with a brown leather strap and a black face. The face features silver hour markers and hands. The watch casing is metallic silver with a classic design.

Jesús-María H.y.G.

Great dress watch (NOT ROUND)!!

Ho il mio orologio Nostalgia London da circa una settimana e lo sto davvero apprezzando. Ha un aspetto e una sensazione così classici senza gli svantaggi di un orologio vintage che potrebbe avere usura o danni nascosti. Il cinturino è in pelle di altissima qualità.

S.D

Momentum Hoover

Looking for a lasting timepiece I found this site and decided for the momentum. Especially because my granddad worked at Hoover in the 1950s and my mom gave me the funds to get something to remember her by.

A gold wristwatch with a rectangular black face and gold hour markers. It features a date window and a gold metal strap. The brand name Soner is on the watch face.

Mark W.

Orologio straordinario

Questo orologio mi ricorda il mio Hamilton del 1939. È così elegante, e ogni volta che lo indosso ricevo commenti su quanto sia bello. Di altissima qualità. Anche la sensazione è molto ricca. Lo consiglierei vivamente.

A person in a blue shirt is showcasing a striking rectangular watch, its gold frame gleaming. The timepiece rests over a reflective surface, highlighting its classic brown leather strap and elegant white face with minimalist markers.

PERFECT DIMENSIONS

Dimensions: 40 x 28 mm (1.57 x 1.1 in) – the perfect balance of size and elegance for a comfortable fit and timeless design.

MOVIMENTO

Alimentato da movimenti Sellita o ETA prodotti in Svizzera, con una durata della batteria di 11 anni e una riserva di carica di 42 ore per prestazioni affidabili.

SAPPHIRE GLASS

Cristallo zaffiro bombato con 5 strati di rivestimento antiriflesso per una maggiore chiarezza e resistenza ai graffi.

HARDENED STEEL

Acciaio chirurgico extra indurito (800 HV), quattro volte più resistente ai graffi rispetto all'acciaio normale, con una lussuosa placcatura in oro rivestita PVD per una maggiore durata e stile.

RESISTENZA ALL'ACQUA

With a 5 ATM water resistance, our watches are tested for swimming and snorkeling, offering reliable protection against water exposure.

Orologi Premium Dess

Premium rectangular dress watches.
We utilize high-end Swiss movements, sapphire glass and hardened steel to ensure precision and reliability.

Esplorare
A person wearing a brown jacket rests their hands on a wooden chair. They have a ring on one hand and a rectangular watch with a brown leather strap on the wrist. The background is plain and softly lit.Close-up of a person in a dark blue suit and white shirt, showing their wrist adorned with a square gold watch and black leather strap. The persons hand is near their chin in a contemplative gesture against a dark background.

World Unique

The ordinary world of watches is round; ours is rectangular!
At the heart of our watchmaking lies the drive to defy the norm and redefine the watch industry with our unique designs.
We are the only watch brand in the world that exclusively offers rectangular analog watches.
Step into a world where rectangular watches rule, and craftsmanship reigns supreme.

Exquisite Colors

Scegli il quadrante dell'orologio preferito tra una varietà di colori accattivanti. Che tu preferisca tonalità classiche o colori audaci e moderni, ogni quadrante è progettato per adattarsi al tuo gusto personale. Esplora le opzioni vivaci che offriamo e trova il quadrante perfetto per completare il tuo stile.

Explorer our colors
The rectangular silver wristwatch boasts a metallic band and a vibrant green face with silver hour markers and hands. The brand SONER and the word NOSTALGIA elegantly grace the watch face, adding a touch of timeless allure to this exquisite piece.
A sleek silver wristwatch with a rectangular face and a metal band. The watch features minimalistic hour markers, two hands, and the words Soner and Nostalgia on the white face.
Lagna
A sleek, rectangular silver wristwatch with a black face features prominently on your wrist. Silver hour markers and hands enhance its elegance. The word Nostalgia graces the face, accompanied by a small crown logo and brand name. A matching silver metal band completes this timeless piece.
A sleek, stainless steel wristwatch with a rectangular case featuring a vibrant red dial. The watch has simple, silver hour markers and hands. The word Soner and Nostalgia are printed on the dial. The band is a polished metal bracelet.
Lagna
"Absolutely love my new watch! The craftsmanship is excellent, and I love that it's made with recycled materials. It’s both stylish and eco-friendly, which is a huge plus!"

— Emily R.

"This is the best watch I’ve ever owned. It’s incredibly comfortable to wear, and the minimalist design works with everything. The fact that it’s sustainably made just makes it perfect."

— Michael L.

"The quality is outstanding! The watch looks even better in person, and it feels durable and high-end. I’m really happy with my purchase and the eco-conscious approach."

— Sophia W.