
Why Most Watches Are Round (And Why Rectangular Is Different)
Walk into any watch retailer in the world and you will see the same thing: row after row of round watches. Across brands, price points, and complications, the circle dominates. Estimates suggest th...

Rectangular watches are not a variation of round design. They are a different design philosophy.
This guide explores the history, geometry, engineering complexity, movement considerations, sizing logic, price tiers, and cultural significance of rectangular watchmaking - structured as a permanent educational resource rather than a buying article.
Explore the full framework and master the category.
Guide to Rectangular Watches


