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Most watch sets are a watch in a nicer box. I wanted this one to be everything you need from the first day: the watch, a second look, somewhere safe to keep it, and the story behind why rectangular watches matter.
The Amorous Set contains four pieces: One Amorous Barcelona automatic watch, one extra strap of your choice, the SÖNER leather travel case and the book Beyond Round Watches as a PDF. Bought separately, they cost $1020. As a set, you pay $899.
1. The watch: Amorous Barcelona. A 28 x 40 mm rectangular automatic watch in polished hardened stainless steel with a minimalistic Onyx black dial, a sweeping second hand and a date window at three o'clock. Inside is the Swiss Sellita SW100A automatic movement with a 42-hour power reserve, under sapphire crystal with anti-reflective coating. It is 10 mm thin and water resistant to 5 ATM, and it arrives on a polished steel bracelet.
2. Extra strap: Gatsby Collection. ANY 20 mm Gatsby strap in genuine cow leather and a tang buckle or a steel bracelet. With quick-release pins, you switch from steel bracelet to leather strap in seconds, so the same watch goes from office to evening.
3. The travel case: SÖNER Travel Case. Made from crazy horse leather with a brass zip and two microfibre-lined pockets, so there is room for this watch and one more. It measures 15 x 8.5 x 3 cm and fits in any bag.
4. The book: Beyond Round Watches (PDF). The book I wrote about the history of rectangular watches, with archival material shared by Rolex, Cartier, Breguet and Longines. It is the story of why the 100-year habit of round watches was never the only option, and why SÖNER exists.
I put this set together so you have everything from day one: the watch, a second look, somewhere safe to keep it, and the story behind it.
Shipping is free, returns are free, and every watch comes with a 10-year warranty. If you are not completely happy, send it back and you get your money back. That is our 100% satisfaction promise.
Your Watch is Fully Protected

Rectangular watches are not a variation of round design. They are a different design philosophy.
This guide explores the history, geometry, engineering complexity, movement considerations, sizing logic, price tiers, and cultural significance of rectangular watchmaking - structured as a permanent educational resource rather than a buying article.
Explore the full framework and master the category.
Guide to Rectangular WatchesRectangular Dress Watches
Our rectangular dress watches strike the ideal balance between everyday practicality and formal elegance. Designed with versatility in mind, these timepieces transition effortlessly from workday meetings to evening events, making them an essential accessory for the modern individual.
Featuring sleek rectangular profiles and slim cases, these watches embody understated elegance. Their timeless designs provide a refined look that enhances any outfit, from tailored suits to casual attire. Clean lines and minimalist aesthetics ensure these watches remain stylish and relevant, no matter the occasion.
Each rectangular dress watch is crafted with meticulous attention to detail, offering both class and functionality. Whether you’re seeking a subtle statement piece or a reliable timepiece to complement your wardrobe, this collection delivers practicality without compromising style.
Perfect for those who appreciate subtle yet impactful accessories, rectangular dress watches are a must-have for anyone looking to elevate their look. These timepieces combine sophistication and modern appeal, making them an essential addition to any wardrobe.