SÖNER's Library of Inspiration

Why Are Watches Round? The Rectangular Alternative

Walk into any watch retailer in the world and you will see the same thing: row after row of round watches. Across brands, price points, and complications, the circle dominates. Estimates suggest th...

Engineering Challenges of Rectangular Watch Cases

Rectangular Watch Engineering – Quick Summary Rectangular cases require multi-axis milling rather than simple lathe turning. Corner transitions increase machining setups and hand-finishing comple...

Rectangular Watch Size Guide (Width, Height and Lug-to-Lug)

Rectangular Watch Size – Quick Summary Ideal width-to-height ratio: 1:1.3–1.6 Lug-to-lug should not exceed wrist width by more than 4–5mm 6–9mm thickness suits most dress and everyday wear Alway...

How Rectangular Watches Wear Larger

It happens to almost every buyer the first time they purchase a rectangular watch. The stated dimensions look modest on paper. The case width is smaller than most round watches they own. They expec...

Automatic vs Quartz in Rectangular Watches

In most watch categories, the debate between automatic vs quartz is relatively straightforward. Automatic movements offer mechanical interest, tradition, and the satisfaction of a self-winding cali...

The Most Iconic Rectangular Watches Ever Made

Some watches don't just tell time - they define it. In a market where round cases account for roughly 85 to 90 percent of all watches produced, a handful of rectangular models have managed somethin...