The Allure of the Square Wrist Watch

When it comes to wristwatches, the square design has always held a unique charm. From its origins in the early 20th century to its modern-day interpretations, the wrist watch square continues to captivate watch enthusiasts and fashionistas alike. This article delves into the world of square wristwatches, exploring their history, design, functionality, and the best brands to consider.

History of the Square Wrist Watch

The wrist watch square first made its appearance in the early 1900s, a time when wristwatches were primarily worn by women. The square design was a departure from the traditional round shape, offering a fresh and modern aesthetic. This innovative design quickly gained popularity, becoming a symbol of the Art Deco movement.

Over the years, the square wristwatch has undergone numerous transformations, adapting to changing fashion trends and technological advancements. Despite these changes, the square design has remained a classic, retaining its appeal among watch enthusiasts and collectors.

The Iconic Cartier Tank

One cannot discuss the history of the wrist watch square without mentioning the iconic Cartier Tank. Introduced in 1917, the Tank was inspired by the Renault tanks used in World War I. With its bold lines and square face, the Tank was a stark departure from the round pocket watches of the time.

The Cartier Tank quickly became a favorite among celebrities and royalty, further cementing its status as a classic. Today, the Tank remains one of Cartier's most popular models, embodying the timeless appeal of the wrist watch square.

Design and Functionality

The wrist watch square is not just about aesthetics; it also offers practical benefits. The square shape allows for a larger dial, improving readability. Additionally, the square design often includes a date function, adding to its utility.

From a design perspective, the square wristwatch offers a unique canvas for watchmakers. The square shape allows for creative dial designs, from minimalist styles to intricate complications. Whether it's a simple, clean dial or a complex chronograph, the wrist watch square provides a distinctive platform for showcasing watchmaking artistry.

Modern Interpretations

Today's square wristwatches incorporate modern design elements while maintaining the classic square shape. Materials like stainless steel, titanium, and ceramic are commonly used, offering durability and a contemporary look. Additionally, many square wristwatches feature sapphire crystal, known for its scratch resistance and clarity.

Modern square wristwatches also incorporate advanced technology. Features like automatic movements, chronographs, and even smartwatch capabilities can be found in today's square wristwatches, offering a blend of tradition and innovation.

Top Brands for Square Wristwatches

Several brands have made their mark in the world of square wristwatches. These brands offer a range of square wristwatches, from affordable options to luxury timepieces.


As mentioned earlier, Cartier is synonymous with the wrist watch square, thanks to the iconic Tank. However, the Tank is not the only square wristwatch in Cartier's lineup. The Santos, another classic, features a square design with rounded corners, offering a softer take on the square wristwatch.

Tag Heuer

Tag Heuer's Monaco is another iconic square wristwatch. Introduced in 1969, the Monaco was the first automatic chronograph in a square case. With its bold design and advanced technology, the Monaco has become a symbol of Tag Heuer's innovative spirit.


Söner is known for being the only watch brand in the world that exclusively offers square wristwatches, inspired by aviation instruments. The brand's collections feature a square case with often radiant dials, creating a distinctive look. With their classic design and high-performance movements.


The wrist watch square is more than just a timepiece; it's a statement of style and individuality. With its rich history, distinctive design, and practical functionality, the square wristwatch continues to captivate, proving that good design is indeed timeless.

Whether you're a watch enthusiast, a fashionista, or simply someone who appreciates good design, the wrist watch square offers a unique addition to any watch collection. So, why not explore the world of square wristwatches and discover the allure of this classic design?

Embrace the distinction of the square wristwatch with Söner Watches, where we celebrate the individuality and style that comes with our exclusive range of analog square timepieces. As the only brand in the world dedicated to crafting square watches, we invite you to join a select group of individuals who choose to stand out. Discover our watch collections and find the perfect Söner to accompany you through life's moments, big and small. Discover our watch collections and become a part of our story, where every second counts and every watch tells a tale of defiance and pride.