SÖNER's Library of Inspiration

How Tight Should a Watch Be? The One-Finger Rule Explained

If we have to frequently check to fix it, then it is not comfy. Every day, we wear watches for different reasons other than just keeping the time. It has become part of a lifestyle. So we are now f...

How to Remove Scratches From a Stainless Steel Watch

One of the most interesting uses of the internet and social media in recent times, has been the advent of DIY (do-it-yourself) content. With these videos and articles, you can resolve almost any i...

Söner Watches Roadmap 2025 to 2029

A Roadmap for the Future – Söner Watches As you probably know by now, I didn’t start Söner Watches to follow the rules, I started it to challenge them. My goal from the beginning has been to bre...

How to Size a Watch Bracelet: Step-by-Step Guide

Quick Answer: How do you size a watch bracelet? To size a watch bracelet, locate the directional arrow on the links, use a pin pusher to remove the split pins in the direction indicated, take ...

The Evolution of Timekeeping: From Sundials to Atomic Clocks

Since the dawn of civilisation, humans have been fascinated by the concept of time. The daily cycle of day and night, the changing seasons, and the movements of celestial bodies have all shaped our...

Do Gold Watches Scratch Easily? How to Prevent Damage

The short answer is: it depends entirely on the type of gold finish. Solid gold scratches easily. PVD gold-tone over hardened steel scratches far less easily. Standard gold plating wears...